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DA PA Checker

Domain Authority and Page Authority for any URL.

Domain Authority is scored on the whole site. Page Authority is scored on the exact URL you paste.

About the DA PA Checker

Domain Authority and Page Authority are Moz's predictive scores, on a logarithmic 1–100 scale. They are not Google metrics, they are not used in ranking, and Google has said so repeatedly. They are a convenient shorthand for how strong a link profile looks compared with others.

This tool needs a Moz API key, which you add in the configuration file. Moz offers a free tier with a modest monthly quota; without a key the tool explains what is missing rather than inventing numbers.

Use the scores for comparison, never as a target. Moving from 20 to 30 is a different amount of work than moving from 60 to 70 because the scale is logarithmic, and a site with a lower score and a tightly relevant audience is often the better link to have.

Common questions

Is Domain Authority a Google ranking factor?

No. It's a third-party metric from Moz built to predict ranking potential on a logarithmic scale — Google has said repeatedly it does not use DA or PA in its own algorithm.

Why do I need an API key for this tool?

Domain and Page Authority are proprietary Moz metrics accessed through their API. Moz offers a free tier with a limited monthly quota, which is enough for occasional lookups.

Is moving from DA 20 to 30 the same effort as 60 to 70?

No — the scale is logarithmic, so gains get progressively harder at higher scores. Use the number to compare sites relatively, not as an absolute target.